Category Archives: referrals

Busting Networking’s Biggest Myths

(NAPSI)-Networking, the art of cultivating relationships in the business community, has drawn more attention and dialogue than perhaps any other crucial aspect of conducting business over the last 20 years, and yet is surprisingly not taught in colleges and universities. Moreover, so much “advice” is batted about that it’s often difficult for the average small-business owner or sales professional to determine just how much of what’s been said about networking is fact and how much is myth. But there is good news for the utterly confused. A new book, “Truth or Delusion? Busting Networking’s Biggest Myths” (Nelson Business) by authors Ivan Misner, Ph.D., Mike Macedonio … Continue reading

Posted in business networking, referrals, relationship building

7 Tips You Need to Know to Boost Your Business With Referrals

by Ben AKM When people like you, your product or service, chances are you already have free marketing going around for you. The probability of people marketing for you would have increased tremendously if they have used your products or services and are completely satisfied with it. However in reality, it is not that simple and does not always happen. As much as you wish for this form of free marketing to keep going, people will not necessarily go around singing your praises unless someone asked about you, your products or services. Here are 7 tips you need to know to increase your chances of … Continue reading

Posted in referrals